We introduce to you the Boomerang Range™, a range of high performance workwear. Designed by Australians, for Australians.
From our 10 years+ experience of the Australian workwear market and following extensive consultation with hundreds of mining companies, both big and small, the team at Cole Workwear have devised the Boomerang Range™.
Featuring high quality cuts, with innovative features and benefits, the range owes its origins to Gordon's four children (representing the four Boomerangs or "Kylees").
As the first Noongar workwear company to commence operations in Q4 2013, and to then release its very own workwear label in Q2 2014, the team are understandably excited about the prospects for Cole Workwear and the employment opportunities it will create for Aboriginal people in Western Australia:
“Here in Western Australia most of our mob are employed in and around the mines, but with Cole Workwear, we are hoping to provide new wholesale workwear opportunities to aboriginal people long after the mining boom is over. You can’t achieve that by just reselling other me too products and brands – we realised from consulting with our client base and with leading WA mining companies, that to be successful in the long term, we needed to be creative and develop our own range of quality workwear products”.
Gordon Cole, CEO.